AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Virtual Fitness Apps in France
Discover the Q4 2020 trends for the top virtual fitness programs in France, with Sensor Tower's data revealing user engagement and financial insights.
As the year 2020 drew to a close, fitness enthusiasts in France turned to virtual platforms to keep up with their fitness goals. Sensor Tower's latest data gives us an overview of how the top five virtual fitness applications performed in the fourth quarter.
WeWard, a relatively new player, showed a decrease in downloads over Q4, starting at 28K and dipping to 21K by the end of December. However, weekly active users grew from 526K to 736K, demonstrating a strong user retention.
Strava: Run, Bike, Hike experienced a consistent revenue trend, ending the quarter with a peak at $43K. Downloads fluctuated, peaking in October at 27K and closing December at 24K. The app's weekly active users saw a slight decline from 528K to 638K during the quarter.
The adidas Running: Walk & Run App saw its revenue grow in November to $20K before settling at $16K by the year's end. Downloads had a mid-quarter spike at 34K but ended the quarter with 18K. Active users peaked in November at 392K before dropping to 369K in the final week of December.
Decathlon Coach: Sport/Running showed modest revenue throughout the quarter, with slight fluctuations and concluding with $12 at the end of December. Downloads peaked in early November at 28K, then decreased to 18K. Active users showed an upward trend, from 78K to 97K by the end of Q4.
Finally, Home Workout - No Equipments saw its revenue peak mid-quarter at $3K and then drop to $1K. Downloads reached a high of 20K in November, closing the quarter at 20K. The app's active users increased from 145K to 199K, indicating a growing base towards the year's end.
For more in-depth insights and data, head over to Sensor Tower, where you can delve into the performance metrics of these top virtual fitness programs.